Success Stories
Client: Jennifer Kelso, Owner of Oleander Marketing
Industry: Marketing
“It is my pleasure to provide this professional reference for April Oertel, whose leadership and strategic insight I witnessed firsthand during one of the most ambitious projects in the history of the Galveston Railroad Museum.
In 2019, the museum launched its first-ever Polar Express Train Ride—an eight-week event that sold more than 32,000 tickets and required the recruitment, training, and management of over 100 seasonal employees. I served as the Marketing Director and Events Coordinator during that time, and April directed the workforce coordination, operational planning, and team performance.
From the start, April approached the project with the mindset of a business developer rather than an event manager. Her ability to read situations early, anticipate obstacles, and implement proactive solutions was remarkable. April’s strength lies in her rare combination of strategic foresight and people intelligence. She understands how to align workflow, communication, and accountability in a way that builds both structure and confidence across teams.
Even in the fast-paced environment of live operations, she guided employees toward greater self-awareness and responsibility—skills they carried long after the project ended. It’s this same approach she now brings through Nexus Strategies, helping businesses refine systems, reclaim time, and scale with purpose.
April is an exceptional strategist and coach, and I have every confidence in her continued success helping other organizations reach their full potential.”
Client: Tanner Rushton, T.R. Fencing Company
Industry: Fencing & Construction
Working with Nexus Strategies has been one of the best decisions I’ve made for my business. I reached a point where I knew that if I wanted to grow, I needed stronger systems, clearer structure, and a more professional foundation behind the work we do. April brought exactly that. Her guidance immediately helped streamline how we operate and present ourselves, and my closing rate has already increased from about 40% to over 60%.
She has a way of seeing both the big picture and the small details that matter. With her support, our business is more organized, more consistent, and more confident in how we communicate with customers and manage projects. I now have a clearer path for growth, and I’m planning to expand with another crew and additional services in 2026.
April’s expertise has strengthened T.R. Fencing in every way, and I’m grateful for the impact she’s made on our business and its future.”
Client: Teresa’s Pet Grooming – Bisbee, AZ
Industry: Pet Grooming
April has a way of cutting through the noise and helping you see your business more clearly. Our conversations helped me organize my ideas, think more strategically, and feel more confident about my decisions. The guidance was practical, supportive, and genuinely valuable.